NYC Playbook Weekly 1.31.18


Every week we will highlight business opportunities, events, programs, books, tools, our lessons learned and other things to help you build your best business in NYC. Let's dive in for this week. 


  • $25,000 grant for youth services with William T. Grant Foundation (Due March 8th) - The William T. Grant Foundation is granting $25,000 to NYC organizations who support activities intended to improve the quality of services for young people ages 5 to 25 in the five boroughs of New York City.

  • Department of Health (DOH) RFP for training services (Due February 23rd): Design a training program to help families develop leadership and advocacy skills to be able to better advocate on behalf of their children with special needs.

  • NYS Education Dept. RFP for adult education & literacy services (Due April 18th): Provide adult education and literacy services to assist youth and adults to become literate.

  • What other opportunities should we let our community know about?  


  • The Dumb Idea Project (January 27th): This workshop was created to empower thinkers with the confidence they need to get their Idea off the ground. The Workshop Will Show Participants How To Develop Their Ideas Using A Unique Iteration Process.

  • Designing your NYC Startup Journey (February 7th): Each business owner has a unique startup path. Learn how three entrepreneurs in the food, health and fashion business launched successful businesses in NYC and how you can chart your own journey.  Join us on February 7th, 2018  9:30am-11: 30 am in partnership with the Harlem Community Development Corporation

  • Start an Empire: Youth Entrepreneurship Program (March 2018): Start an Empire trains young dreamers, creatives, and doers how to start businesses by first practicing the startup experience. A new cohort starts in the Spring of 2018 in partnership with Progress Playbook and the Brooklyn Children's Museum.

  • What events and programs are you attending over the next few weeks?


  • Add your social media links to your email signature. To get more followers on your social media accounts add your social accounts to your email signature. We gained a few followers from this strategy this week.

  • While at business events, ask people to follow you on social media. We tried this last week and gained 10 new followers on Instagram at one event.

  • Keep recruiting even after you extend an offer: We did several interviews for our event planner position and extended an offer to someone, who was excited about the position and days later she rescinded her acceptance because she found a offer that was a better fit for her. The moral of the story - Never stop recruiting.

  • What are some things that you tested and learned this week?


  • Primal Branding: This book was recommended to us by our friend who works at Fan Hero. The book discusses ways to create a cult following through branding. We just started the book and will keep you posted.  

  • Qapital: The app Qapital was recommended to us by our accountant Shay CPA  for the purpose of putting money away for our taxes. Qapital is a new way to bank that lets you save for the things you want, just by doing the things you do.

  • Zoom H4N Portable Digital Recorder: We are starting our podcast this week on how to build a business in NYC. We are using the Zoom H4N portable recorder for our podcast.

  • What are some books and tools that you are using that we should know about?


"I am the greatest. I said that before I even knew I was" - Muhammed Ali